Senior Product Designer

5d5 days ago

Awin

London, GB · Full-time · £70,000 – £95,000

About this role

Are you excited by designing intelligent, AI-powered experiences that genuinely help customers? We’re looking for a Senior Product Designer to lead the design of AI features across our platform, focusing on evolving our AI chatbot and conversational interfaces. You’ll shape how AI shows up in our product.

You’ll partner closely with Product, Engineering, and Data teams to design responsible, human-centred AI experiences. From discovery through release, define how users interact with LLM-powered systems. Ensure outputs are useful, transparent, and aligned to real customer needs.

Our team is a group of smart, collaborative humans building meaningful experiences at scale. Established in 2000, Awin is proud of our dynamic, social and inclusive culture. Our virtual ‘Life @ Awin’ hub brings colleagues together for social activities.

Diversity & Inclusion are paramount; we pursue and hire diverse team members. Champion uniqueness and authenticity in our open partner ecosystem. Contribute to emerging AI design principles, patterns, governance, and mentor other designers.

Requirements

Proven experience as a Senior Product Designer with a strong portfolio of shipped digital products
Deep understanding of human-centred design principles and ability to translate complex business and user needs into clear, actionable solutions
Experience designing AI-powered or data-driven features, ideally including LLM-based systems and conversational interfaces
Strong grasp of interaction design, information architecture, visual communication, and content-led design principles
Ability to design for ambiguity, edge cases, and probabilistic AI outputs while maintaining clarity and trust
Experience collaborating closely with Engineering and Data teams, understanding technical constraints and trade-offs
Confidence in prototyping and testing AI interactions, including prompts, flows, and failure states
Solid research capability, including usability testing and evaluating AI-driven experiences

Responsibilities

Lead discovery for AI-driven features, identifying high-value use cases for LLM integration
Design conversational flows, prompts, and interaction patterns for our AI chatbot
Translate complex AI capabilities into intuitive, trustworthy user experiences
Prototype AI interactions, including edge cases and failure states
Partner closely with Engineering and Data teams to understand model behaviour, constraints, and trade-offs
Define success metrics for AI experiences, including usability, trust, and effectiveness
Evaluate AI outputs and iterate based on user testing and real-world feedback
Contribute to emerging AI design principles, patterns, and governance within the organisation